Comparing three types of animation

The pixilation I chose is the Amazon kindle advert. It has a happy and rather jolly theme due to the music and bright colours. The advert was film from a rostrum which is basicly a tall tripod so that they can get all of a person or object into the frame, so this was and is a good choice for this type of animation. In the animation it's self the woman keeps changing places because of the fun-filled, magical Amazon Kindle. By using pixilation in this advert it adds a sense that the viewer can trust them. If it was cut-out animation there is nothing to react with, there is no trust. When someone smiles at you you feel safe and it is the same principal with this.


If we compare to the Monty Python cut out animation there are several differences. Firstly this is not an advert, this is purely for comedy, to please the viewer and has an almost silly tone which is how it keeps our attention. I was only able to find two techniques used which was only moving one item at a time and a few limited animation moments. Although it is funny the colours are very bland and boring but never the less it is jolly and happy but so far I prefer the Pixilation. But if they made that film by pixilation it would not have the same effect. The cartoon style adds to the silliness and makes it funnier.


Finally I looked at whiteboard animation. This animation is another advert but from the Carphone Warehouse showing a factual look at the history of communications over distances not heard by humans. It also uses limited animation but if you're not looking for it you can easily miss it as the advert flows from scene to scene very smoothly. The advert is selling you a promise so that you can buy a phone from them. But in all honesty the colours are bland, boring & sometimes predictable and the music mimics that which just reinforces the dull style. If they made the animation by cut-out it would been the same (although they would have to make a lot of drawings). The general down point for me is the lack of colour and predictable music.

The website that I used to find the videos was YouTube.